Saturday, July 5, 2014

Another Canon blog says, "It's time to move on and say goodbye to the Mark III"

In the course of his terrific short review of the new $2498 Sony A7s, Johnnie Behiri of cinema5d joins the chorus of Canon bloggers who are either leaving Canon themselves - or explicitly recommending that shooters "move on" from the 5D Mark III.

I happen to agree with Johnnie (and Dave Dugdale and Caleb Pike) on this. The $3000+ 5D Mark III is not a very good value for money for video shooters at this point - especially now that it has lost its competitive advantage as the only moire-resistant full frame video-capable camera in the marketplace.

Like the GH4, the full-frame A7s meets or beats the 5D Mark III's image quality without forcing shooters to deal with a on old-fashioned fixed LCD, lack of video viewfinder, poor codec selection and soft 1080p.

Johnnie also prefers the A7s' full-frame look to the GH4's at 1080p - even though the Sony is a 30 minute, region-locked camera with no internal 4K recording (and its external 4K ouput is 8-bit).

As you can tell from this list, I differ a little from Johnnie here. I need a video camera with hours of continuous recording, a battery that will last me all day and internal 4K for future-proofing.  The full-frame look doesn't make up for the A7s' lack of these basics, in my view.

But for Canon shooters who are hesitant to move to a micro 4/3 sensor - especially those who want a smart adapter for their EF lenses- the best full-frame video-capable camera on the market right now is the Sony A7s (and I haven't even mentioned its amazing low light capabilities).

To underline how good this camera is (and how good Johnnie is), here's the video that accompanied his review:

Pretty much the only way for Canon to beat the A7s among full-frame afficionados would be to introduce a "1D C lite" 5D Mark IV with internal 4K recording to a decent codec. Or, as Dave Dugdale suggested the other day, they could just lower the price on the 1D C.

It will be very interesting to see what Canon does here.

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